Vin霍利

兼职教师

市场营销

电子邮件

cvhoey @akingdum.net

电话

(214) 886-7962

CV

CV

连接

教育

MS, Industrial Administration, Carnegie Mellon University

传记

Vin热爱教学. He's happy to returns to teach Nonprofit 市场营销 Strategies at the SMU Cox Graduate School of Business. He teaches 市场营销 for Businesses and Nonprofits annually for the three-week Winter Term at DePauw University in Indiana. He developed and annually led the 市场营销 for Nonprofits course at CNM in Dallas. A senior executive with extensive business and nonprofit leadership experience, Vin is passionate about serving nonprofits and teaching/mentoring the next generation of leaders.     
In SMU Meadows for juniors and seniors, he taught Corporate Public Relations Strategies. For senior corporate marketers of Fortune 1000  companies across the U.S., he led one-day workshops on Business-to-Business Integrated 市场营销 Communications for the Association of As managing director of the Strategic4sight consulting group, Vin le广告 the firm's leading-edge strategic planning, 研究, 市场营销, 社会企业, and governance nonprofit consulting services. He brings a perspective of 市场营销, 非营利组织理事会, and nonprofit senior staff experience to 燃料 success for causes.    

He has provided significant volunteer leadership throughout his career on the boards of directors of 25 different local, 国家, and inter国家 nonprofit organizations in various cities and has chaired 10 非营利组织理事会s. He currently serves on the board of Heart House, a Dallas-based nonprofit that provides safety, 教育, and opportunity to refugee children, providing interventions and support services to help children move from a mindset of chaos to an oasis of calm. He also serves on the Advisory Council of Project Transformation North Texas, where he served as board chair.    

As nonprofit staff experience, Vin served as Senior Vice President of Brand Strategy and Communications for the United Way of Metropolitan Dallas, one of the largest and most successful local United Ways in the U.S. He provided strategic 市场营销 leadership and led the 市场营销 team with a primary outreach to corporations and individuals, developing donor communications, creating public relations opportunities, 管理事件. 

在漫长的, successful ExxonMobil career, Vin served as global 市场营销 communications manager for ExxonMobil Chemical Company. He managed a global team and led the development of 市场营销 communications planning, 市场研究, 销售抵押品, 广告, 贸易展览, 媒体关系, and websites for eight worldwide business units. His experience includes Business-to-Business 市场营销 products to the worldwide packaging, 汽车, 电, 建设, 轮胎, 纺织, healthcare and medical, 农业, 燃料, and lubricant industries. He created a comprehensive, global customer satisfaction and value 研究 system to gain customer feedback and improve business and 市场营销. 他的位置, 品牌, and launched new products and orchestrated 媒体关系 and interview training, capturing press opportunities that increased ExxonMobil's share of the customers' voice. Earlier in his career, he served as corporate and 市场营销 communications manager for the company's business in Europe, 非洲, 以及中东地区, while based for five years in Brussels, 比利时.  

He served on the strategy committee at the University of Texas at Dallas Institute for Excellence in Corporate Governance (IECG), which developed a new Governance Capital Model. The IECG is a leading global resource in developing and communicating thought leadership on governance issues for corporate and 非营利组织理事会s and C-level executives. He regularly teaches in the group's Executive Certificate in Nonprofit Governance course.  

Vin拿的是B.A. in math and economics from DePauw University with Phi Beta Kappa honors. 他还得了个M.S. in Industrial Administration (MBA) from Carnegie Mellon University and completed additional graduate work in political science at the University of Houston.  

Vin and his wife Carol enjoy cooking together, 旅行, 观鸟, visiting state and 国家 parks, and spending time with family and friends.   

 

教学

MKTG 6233 Nonprofit 市场营销 Strategy